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«The 9 elements of a Battle Card are: 1) Marketplace Conditions 2) Target Customers, Markets and Opportunities 3) Product Features 4) Competitor ...»

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While these are valuable tools, the value of these tools will be enhanced by the introduction of an information generation and delivery solution such as Dream Report that can deliver KPIs broadly to an organization and then trigger the use of Advanced Analytics to uncover the root cause of an anomaly.

The logical life cycle progression of automation installations should follow:

1) PLC and Basic Controls enhancement to generate information

2) HMI/SCADA use to deliver real-time visibility

3) Historians to generate a long term data repository

4) Information Solution (Reports and Dashboards) for KPIs and Compliance

5) Advanced Analytics to assist in root-cause analysis

6) APC (Advanced Process Control) solutions for Simulation and Modeling Customer Specific Propositions While Dream Report will add value to EVERY automation application that already has a base of data to work with (and that can come from automation equipment, HMI/SCADA and Historians), there are some applications that are uniquely targeted by Dream Report.

 Pharmaceutical and Biotech Applications – These have specific FDA requirements (21 CFR Part 11) that are exactly met with features delivered by Dream Report. There is NO OTHER solution that can address these automation applications as cleanly. Dream Report also delivers a set of productivity features that are an additional benefit within these markets – Lethality calculations for sterility assessment, Virtual Report Instances for information management across like equipment instances. Batch reporting – the ability to identify batch operations and report against them automatically.

 Building Automation Systems (BAS) – Dream Report offers a variety of features specifically for the building and facilities management environment. These include both calculations such as energy statistics as well as performance display objects to meet European standards (EPBD). Energy allocation by departments are easily managed. The understanding of meters and roll-overs is built into Dream Report.

 Water Reporting for EPA – Water Quality Reporting is one of the major markets for Dream Report. Dream Report can generate all the required reports for state and federal EPA reporting. These reports include calculations done based on daily, monthly and yearly calculations. Dream Report offers very unique “Step” calculation capability to perfectly address this market. In water filtration backwash operations, Dream Report easily performs turbidity reporting on an event, not just time basis.

 Waste Water Reporting for EPA – Waste Water Discharge Reporting is one of the major markets for Dream Report. Dream Report can generate all the required reports for state and federal EPA reporting.

These reports include calculations done based on daily, monthly and yearly calculations. Dream Report offers very unique “Step” calculation capability to perfectly address this market.

 Critical Infrastructure Protection – Typically involving Power Generation and Distribution applications.

NERC-CIP regulations define processes that are critical to society and the protections that should be followed with implementing solutions in these processes. An information solution should be tested for Cyber Security, be listed in the ICS-CERT.gov database and should also be supported for use with common CIP security devices such as Data Diodes.

 TUS (Thermal Uniformity Surveys) – Any heat treat operation requires a periodic validation of the oven or furnace. This applies to aerospace applications with furnaces and autoclaves, heat treating of parts in the automotive industry or the validation of sterilization chambers in food, pharmaceutical and biotech markets. Dream Report delivers a powerful and flexible “Setpoint Analysis” set of statistics and display charts, purpose built to address thermal uniformity analysis applications.

Objection Management The Status Quo is your number one competitor. It is easier to do nothing, than to make a decision and implement a new solution. As such, it’s important to identify the pain a potential customer is experiencing in order to relieve that pain with a Dream Report solution.

Examples of Pain:

 Lack of process visibility leading to unscheduled downtime and process inefficiencies  Operator errors due to data transposition and lack of validated operator data entry  Lack of process documentation or inability to reliably meet compliance reporting needs  High cost of doing things manually – need error proofing  Risk associated with silos of knowledge – retiring employee specialists

Typical Objections:

 We already use “Pick your BI solution” – Your cost of maintenance of that existing solution alone, will pay for the purchase and installation and long term ownership of Dream Report, which will deliver better information with less effort and can be maintained by those that need the information and not your BI specialist.

 We are looking at Advanced Analytics – That should be the step after putting in an information delivery solution like Dream Report. Ideally, you will want a solution that will enable your staff to be reactive to KPI changes. They can then turn to their Advanced Analytic solution (but only if Dream Report didn’t already give you a clue to the problem), for root cause analysis.

 We have IT Staff for this – Are you getting all the reports you want? It must take both your time and IT time to get to the desired result through specification iteration. Does your current solution give you all the benefits of Dream Report without all that integration work? How quickly can IT respond? Wouldn’t you like to be in charge of your own destiny? Your TCO is much higher than you know.

 We don’t have a budget for this – Do you have a maintenance budget for your current solution? It is likely that will pay for this upgrade and you will save $$$ in the long run.

 How do I know Dream Report is the right solution – Dream Report is the most widely recommended “Purpose Built” solution for reports and dashboards in industry. Dream Report is the OEM solution of choice for leading vendors in automation and has a significant base of “Proven Partners” that recommend it as their preferred solution. With that kind of backing and support, we’re sure Dream Report is right for you.

 I don’t have a budget to try it – A FREE DEMO is available on our website. It is fully operational and you can connect it to your data sources. There are lots of videos on our website to help you learn, and Dream Report offers excellent and very detailed documentation. After playing with it, we’re sure you’ll find a budget. If you’d like a demo, contact Ocean Data Systems for a FREE Webinar.

Golden Questions

These questions highlight that you’re in the right place with End Users.

 Are you getting all the visibility you want into your operations? No – Dream Report can help.

 Are you using “Pick your BI Tool”? – Yes – We have an easier and more cost effective solution  Do you have Automated Reports? No – That is the best way to drive Continuous Improvement  Are you evaluating Analytics? Yes – you should put in Dream Report first, then Advanced Analytics.

Dream Report will be your solution to justify Advanced Analytics.

 Using Excel with Plug-ins? That is old technology and Dream Report is a far more valuable solution for creating and delivering information.

System Integrators have their own unique challenges:

 Reports part of your project? They come at the end when time and money is running out. You can reduce your risk by using Dream Report. Instead of spending lots of time in technology integration, stay focused on end user value.

 Spending too much time with Report Integration? Dream Report will keep your staff focused on end user value instead of the integration of technologies.

 Want one reporting solution for all automaton systems? Dream Report is the most widely used solution purpose built for automation. It will connect to all applications you will ever work with through a set of over 70 interfaces.

 Looking for a way to penetrate new accounts? Dream Report is a logical addition to bring value to any automation system. There isn’t any application that wouldn’t benefit from a Dream Report.

–  –  –

Ocean Data Systems – Taming that Ocean of Data. That’s what we’re all about.

In the 21st century, there’s no room for programming or extensive system integration. That one logical statement is the most significant reason to select Dream Report over business intelligence alternatives.

In Feb of 2015, Dream Report was recognized with Control Engineering’s “Engineers’ Choice Award.” We’re very proud of that accomplishment and it will be the start of many more good things.

Dream Report is the most resold and recommended solution for reports and dashboards in industry.

There is no other purpose built solution that delivers the value and capabilities of Dream Report.

Dream Report has a 10 year history (2015) and proven in thousands (over 6000) applications and used in every vertical market around the world. Already proven in every application. How about yours?

Additional Information Website – www.DreamReport.net All documents, manuals, application notes, videos and blogs are on the website.

Twitter - @OceanDataSys Linked-In Groups – 6 available Groups for specific audiences – Pick the ONE that fits you best.

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